To Love
In 2014 Bauer decided to cut its content distribution ties with NineMSN and create it’s own network of websites called the To Love Womens Network. I was very busy designing Food to Love at the time to think about doing the branding for the network as well, so the business initially outsourced the branding. Months later the branding work done was very poor so I stepped in and created the suite of logos myself.
Every logo variation had to be able to transform for various uses, from small mobile devices, to large print formats, to using a symbol as a favicon.
Below you can see the final suite of logos plus a few ideas created along the way.
